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Editorial Guidelines

Editorial Guidelines

House by the Video Store is dedicated to providing high-quality, inspiring content for home design enthusiasts. We focus on integrating retro, vintage, and nostalgic elements into modern living spaces. Our guidelines ensure every article meets our standards for accuracy, clarity, and genuine value to our readers.

Content Standards and Quality

All content published on House by the Video Store must be original, engaging, and directly relevant to home decor, with a special emphasis on vintage and retro aesthetics. We aim to offer practical tips, creative ideas, and historical context for design choices. Articles must maintain a professional, informative tone, free from jargon or overly casual language.

Research and Sourcing Requirements

Every claim, design suggestion, or historical detail within our articles requires robust supporting evidence. Writers must consult reliable sources such as reputable interior design publications, established design experts, and historical archives specific to various eras. We expect clear attribution for all direct quotes, statistics, or specific design movements mentioned.

Fact-Checking Process

Accuracy is fundamental to our mission. Before publication, each article undergoes a thorough fact-checking process. Our editorial team verifies design principles, historical information about retro styles, product specifications, and any practical how-to instructions. We cross-reference facts against at least two independent, authoritative sources to ensure correctness.

Independence from Commercial Interests

House by the Video Store maintains complete editorial independence. Our content and recommendations are never influenced by advertisers, sponsors, or commercial partnerships. We select products and styles based solely on their merit, relevance to our niche, and potential value to our readers. Any sponsored content or affiliate links are clearly identified for transparency.

Topic Selection

We choose article topics that align closely with our core focus: home decor with a nod to retro, vintage, and classic styles. Ideas stem from current design trends, reader questions, and timeless design principles that resonate with our brand name. We strive for a balanced mix of inspirational features, practical guides for DIY projects, and historical explorations of design eras.

Review and Editing Process

All submitted drafts pass through a rigorous editorial review cycle. Editors check for clarity, conciseness, grammatical accuracy, and consistent adherence to our house style guide. They ensure the article’s voice aligns with our brand and that information is presented in an accessible, engaging manner. A final proofread ensures error-free content before it goes live.

Update Policy for Published Content

We are committed to maintaining the long-term accuracy and relevance of our published articles. Older content is periodically reviewed for updates, especially as new design insights emerge or product availability changes. If significant information changes or an error is identified, we update the article and include a “Last Updated” note. Readers can report potential inaccuracies via email.

Contact Us

For any questions regarding our editorial standards, or to report a correction, please contact us:

Last Updated: March 2026